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Reduce Your Carbon Footprint (Literally) March 10, 2008

Posted by smooregasbord in Eco/Green, Fashion, Shopping.

I’m getting excited as spring approaches. Warmer weather means that it’s time to pull out the sandals and shorts. I’m always looking out for cute, yet comfortable, summer shoes that provide the versatility that I’m looking for. I came across a line of footwear called J-41. These shoes are engineered using Jeep (yep, the car manufacturer) technology. They’re designed to be “go anywhere” shoes. Not only that, but they also mesh the world of fashion with sustainability. The packaging is 100% recycled material that is 100% recyclable. The rubber outsoles are also made from partially recycled material. They also carry a vegan line of footwear which contains my personal favorite, the Aquarius Vegan.

Earth Shoes is also doing it’s part to help your body and the environment. Their shoes use Kalsø Negative Heel Technologyto shift “your weight back, helping you burn calories while strengthening and toning your body.” They, too, offer a Vegan collection which does not use “any animal or animal by-products in its design or development.” The packaging used by Earth Shoes is made from either hemp or PLA* which is 100% biodegradable and, in addition, they use soy-based inks and recycled paper.  The Lazer and Cabo San Lucas are two cute picks that would be great to take to the beach!

Keen Footwear continues making great strides at becoming a “green” giant…no pun intended. Their philosophy, called Hybrid.Think, is looking at all the small ways that they can become more sustainable. For example, they have rolled “out new packaging, the 100% Hybrid Box. It uses biodegradable materials, natural water-based latex glue, soy-based inks, and weighs 25% less than the old box, reducing labor, power and fuel in shipping. Best of all, it easily collapses for recycling.” I’ve been a fan of Keens for a long time. I especially love the Newport, Ventura, and Bronx. The Waimea is a cute alternative to the flip flop. In addition, Keen now has a bag line called Hybrid.Transport that uses recycled aluminum and rubber reclaimed directly from the floor of their own shoe factory!

*Polylactic acid (PLA) is a biodegradable, thermoplastic, aliphatic polyester derived from renewable resources, such as corn starch or sugarcane. -Source: Wikipedia


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